DiscoverPrime Venture Partners PodcastHow Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader | Podcast
How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader | Podcast

How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader | Podcast

Update: 2025-08-20
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How do you pivot from an early idea that didn’t work ➝ to building a global SaaS leader trusted by 700+ enterprises?

In this full episode of the Prime Podcast, Khadim Batti (Co-founder & CEO, Whatfix) reveals the raw founder journey:

  • The pivot moment that sparked Whatfix
  • Hustling with 500 cold emails to close first customers
  • Landing a Fortune 10 client at $25/month (and why logos matter more than price)
  • Why product-market fit keeps evolving
  • Scaling SaaS from India ➝ US with 85+ Fortune 500 clients
  • Raising $270M and turning investors into growth partners
  • How AI is shaping the future of digital adoption


📌 Hosted by Gaurav Ranjan, Principal at Prime Venture Partners

📌 Episode Timestamps
00:00 – Introduction
 02:40 – Creating a Category Before It Existed
 08:30 – PMF as a Moving Target
 12:20 – 500 Emails & First Customers
 15:50 – Why Focus on the US Market
 18:40 – Fortune 10 Customer at $25
 22:10 – Narrowing Down GTM
 25:00 – Selling to Enterprises
 30:00 – India vs US Sales Teams
 37:00 – Fundraising Lessons
 44:20 – How AI is Changing Digital Adoption
 47:19 – Making Investors Work for You

📺 Subscribe for more founder journeys

 #SaaS #Entrepreneurship #Whatfix #Founders #StartupJourney #VentureCapital #ScalingStartups #IndiaToGlobal #DigitalAdoption #Leadership #StartupEcosystem #FounderLessons #CategoryCreation #PrimeVenturePatnersPodcast

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How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader | Podcast

How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader | Podcast